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APPENDIX 1
ment effectiveness? Which strengths help you in leading teams and making strategic decisions?
Kolbe Test: Do your innate tendencies lean towards detailed oversight, em- powering team autonomy, or a mix of both in management?
4. POOR MARKET RESEARCH
Values Test: How do you integrate your values, like diligence and accuracy, into your market research processes? Do you prioritize data integrity and thor- oughness?
Clifton Strengths: Which of your strengths support your ability to conduct thorough and insightful market research? Are you naturally inclined to ana- lyze trends and data?
Kolbe Test: Does your instinctual approach favour comprehensive research, or do you rely more on intuitive understanding of market trends?
5. INTENSE COMPETITION
Values Test: What values guide your strategies in highly competitive environ- ments? How do you maintain integrity while striving to outperform competi- tors?
Clifton Strengths: How can you leverage your unique strengths to differentiate yourself in a competitive market? What strengths enable you to innovate or enhance customer engagement?
Kolbe Test: Are you instinctively a problem-solver who faces competi- tion head-on, or do you find creative ways to circumvent competitive pressures?
6. INABILITY TO ADAPT
Values Test: How do your core values influence your response to change and innovation in the business environment? Are you more inclined towards tradition or innovation?
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